This Easter, we’re celebrating community spirit the sweetest way we know how – free hot cross buns, made locally and shared together.
Easter is all about shared moments, community spirit and a few sweet traditions along the way. So this year, our Nelson Alexander offices have partnered with their favourite local businesses to give away free hot cross buns to the communities we’re proud to be part of.
At each participating location, they will have 150 artisanal buns freshly baked and ready for you to collect on the dates below. No catch, just the best of the neighbourhood, on us.
Whether you’re beating the morning rush and grabbing breakfast on the go, or picking up a mid-morning treat on your daily walk, find your nearest participating bakery below and pop in on the listed date to grab yours.
Where to find your free hot cross bun:
Monday 30th March
Coburg – Gemini
8:00am – 12:00pm
158 Sydney Rd, Coburg
Ascot Vale – Mister Nice Guy's Bakeshop
8:30am – 3:00pm
151 Union Road, Ascot Vale
Fitzroy – Falco
8:00am – 3:00pm
288 Smith St, Collingwood
Tuesday 31st March
Reservoir – Sargent's Cakes
6:00am – 5:00pm
40 Edwardes St, Reservoir
Essendon – Too Good Bakers
6:00am – 4:00pm
299 Buckley St, Aberfeldie
Northcote – Ophelia Westgarth
7:00am – 3:00pm
85 High St, Northcote
Pascoe Vale – Emil's Cafe
7:00am – 4:00pm
347 Reynard St, Pascoe Vale South
Wednesday 1st April
Keilor East – Cannoli Bar
8:00am – 2:00pm
23 Riviera Rd, Avondale Heights
Preston – Publique
6:30am – 3:00pm
91 Victoria St, Preston (Victoria Markets)
Flemington – Double Dutch Bakery
7:00am – 2:00pm
61 Stubbs St, Kensington
Thursday 2nd April
Kew – Frank & Harri
7:30am – 3:30pm
259 High St, Kew
Hawthorn – Via Porta Bakehouse
6:00am – 2:00pm
646 Glenferrie Rd, Hawthorn
Ivanhoe – Merienda Bakery
8:00am – 4:00pm
236 Lower Heidelberg Road, East Ivanhoe
Carlton North – Baker D Chirico
7:00am - 4:00pm
178 Faraday St, Carlton
Brunswick – Ovens Street Bakery
8:30am – 2:00pm
19 Ovens St, Brunswick
At Nelson Alexander, our communities are at the heart of everything we do. The neighbourhoods we work in are the ones we call home, where we support local businesses and connect with the people who make them so special.
So stop by, say hello to the team behind your local bakery or café, and enjoy a hot cross bun on Nelson Alexander this Easter.
Just be sure to get in early, these are only available while stocks last at participating bakeries.


